A Simple Routine for Your Most Hydrated Skin

Skin that looks deeply hydrated signals intention. It reads as healthy, effortless, and modern — no matter the season.

As we move into transitional weather, skin can start to feel dull or dehydrated from late-summer sun, indoor A/C, and less predictable routines. The good news: it doesn’t take much to reset. Below, a simple ritual to restore hydration and support your skin from the inside out.

HYDRATION TIPS

1. Prep the air

Indoor environments, especially with air conditioning, can pull moisture from your skin. A good-quality humidifier helps rebalance the atmosphere while you sleep. Aim for 30–60% humidity, the ideal range for skin comfort.

2. Cleanse gently

Strip less, nourish more. Use a clean, non-drying wash that supports your skin barrier. Our SOAP AF was originally developed as a gentle face cleanser and can be used on hands, body, and even as a bubble bath.

3. Moisturize while damp

Apply your cream or oil while your skin is still slightly damp to help lock in moisture. LOTION AF is rich, fast-absorbing, long-lasting, and fragrance-free. No stickiness, no scent — just soft, healthy skin.

4. Hydrate from within

Water is essential, but a pinch of sea salt or a small amount of electrolytes can help it absorb more effectively. What happens on the inside shows up on the outside.

5. Layer if needed

If your skin feels tight or dry, consider layering a facial oil or serum under your moisturizer, especially at night. Let your skin guide you.

6. Don’t forget your lips

Often overlooked. Our LIP BALM AF is fragrance-free, unflavored, and deeply moisturizing. The subtle sheen is the perfect complement to modern, dewy skin.

Hydration, simplified.

You don’t need a complicated routine — just a few thoughtful steps and clean products that do what they say.

This post is for informational purposes only and is not intended to diagnose, treat, cure, or prevent any condition.